Venue Management: From Design, Investment and Risk Management to Operational Excellence
Conference
2024-09-10 | 03:40 PM - 04:10 PM (GMT-06:00) Mexico City| Room 301 - 303
Anhembi District, São Paulo's historic venue with over 50 years of legacy, recently underwent an unprecedented transformation involving an 18-month renovation and an investment of over 120 million euros. The venue now boasts a capacity of 40,000 and can host up to 10 simultaneous events. After being reopened in June of this year, it now has 80 events scheduled for 2024 and 120 for 2025. In this in-depth discussion, Rodolfo Andrade, Managing Director of the venue, will share insights and experiences from the renovation process and future operational strategies, providing attendees with valuable tools for excelling in venue management.